Press and media

Over the years we’ve been delighted to be interviewed and featured in several prominent publications including Tatler, Cosmopolitan and The Huffington Post.

There are still many misconceptions surrounding dentistry, so the press provides us with a great way to update people on the latest dental techniques and sort the fact from the fiction.

We welcome press enquiries, and founder Dr Krupal Shah has provided an expert opinion on a range of different dental-related topics, from oral health to invisible braces.

For press and media enquiries, please contact


The Sugar Tax: What You Need to Know

With plans for a sugar tax confirmed, Dr Krupal Shah provides an overview of this opinion-dividing initiative.

Dieticians, Dentists and Eating Disorders

Dr Krupal Shah discusses the dentist’s role in spotting the effects of bulimia and taking appropriate action.

10 Tips for Achieving a Kissable Smile

We share our ten top tips on how to maintain a healthy, kissable smile with dating expert Eden Blackman.

Hayley Newton’s fitness tips

In her weekly column covering exercise, diet and health tips, Hayley Newton shares advice from Dr Krupal Shah on natural, affordable teeth whitening techniques.


Sensu’s Smile Makeover! The Ultimate Teeth Whitening Treatment

Women’s online magazine Sofeminine review our Zoom! teeth whitening treatment.

Charli B

Perfecting Your Pout

Beauty blogger Charli B shares her top tips for a perfect pout, including Invisalign braces for a confident smile.

Mummy’s Zone

Invisalign Braces, the Clear Alternative

Blogger Laura explores the alternatives to metal train track braces.

Mummy’s Little Monkey

Hollywood Smile

Jacqui uncovers a range of discreet orthodontic options for adults looking for a straighter smile.

BBC London Radio

Dr Krupal Shah appeared as a special guest on BBC London Radio to talk about the latest dental and anti-ageing techniques. The interview was aired on Monday 26 July 2010.

Part 1


Part 2

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